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Mark Fischer Heads UFC Asia

Written on August 30, 2010 by Markham Mencken

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The Ultimate Fighting Championship is masterminding a plan of taking the East over! Dana White is really making an effort to expand their audience, and it will start in Asia. Thanks to Mark Fischer, he will be the new Managing Director of UFC Asia.

UFC President Dana White is making a plan to dominate the whole world with mixed martial arts. After the UFC 118 event last Saturday, White named Mark Fischer as the latest addition to the company’s global promotional efforts. A NBA executive for 12 years, Fischer will take the lead in moving the UFC brand in Asia. The Asian market opens up the feasibility of airing UFC products in over one billion households. It’s a major move for the company, who aims to make mixed martial arts and its brand the biggest sport in the world. The new Managing Director of UFC Asia even pointed out that UFC got numerous market in Asia,  particularly China, Japan, Korea, Taiwan, Hong Kong and Southeast Asia.

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